EDUCATION & TRAINING | EL PASO, TX

Better Content Starts Here.

Whether you're a business owner learning to create your own social media content or an aspiring photographer developing your craft, The Stu offers practical, hands-on education built around real-world experience.

Learn the techniques, tools, and creative skills to bring your ideas to life.

FOR BUSINESS OWNERS

Your Business. Your Content. Your Way.

You don't need an expensive camera or a production crew to create content that represents your business well. You need the right techniques, a practical strategy, and the confidence to get started.

At The Stu, we offer personalized, hands-on training that helps business owners learn to create their own photo and video content.

Whether you're shooting with your phone, learning to use a professional camera, or looking to improve the content you're already producing, we'll meet you at your current skill level.

Training can include:

  • Camera & Smartphone Settings: Get better results from the equipment you already own.

  • Lighting & Audio: Make your videos look and sound more professional.

  • Instagram, TikTok & Reels: Learn to create and publish content for your audience.

  • Video Editing: Learn practical editing techniques and workflows.

  • Content Strategy: Develop ideas that make sense for your business and customers.

  • Equipment Guidance: Learn which tripods, microphones, lights, and accessories are worth buying—and which aren't.

This isn't a generic class. Training is tailored to your business, your equipment, your goals, and your experience.

FOR PHOTOGRAPHERS & CREATORS

Learn the Craft. Build Your Skills.

Whether you've just purchased your first camera or you're ready to take your photography and filmmaking to the next level, The Stu offers a place to learn, experiment, and develop your creative abilities.

Our approach focuses on practical experience, giving you opportunities to work with professional equipment, understand creative techniques, and build confidence behind the camera.

Areas of instruction include:

  • Camera Fundamentals: Exposure, aperture, shutter speed, ISO, lenses, and manual camera operation.

  • Studio Lighting: Working with continuous lights, strobes, modifiers, and different lighting setups.

  • Portrait Photography: Posing, composition, directing subjects, and creative techniques.

  • Videography & Cinematography: Camera movement, framing, lighting, and visual storytelling.

  • Editing & Post-Production: Photography and video editing fundamentals.

  • Creative Workshops: Group learning opportunities, practical demonstrations, and creator meetups.

From private instruction to future workshops and collaborative events, The Stu is a place to grow as a creator.

REAL EXPERIENCE. PRACTICAL EDUCATION.

Learn From Someone Who's Done the Work.

The Stu is led by Johnathan Days, also known as John Genesis, a photographer, filmmaker, and content creator with experience producing commercial content, independent productions, and viral sketch comedy through GenesisFlix.

From working with local businesses to developing content that has reached millions of viewers, Johnathan brings practical production experience into the classroom.

At The Stu, that experience becomes personalized, hands-on instruction. Whether you're learning camera settings, improving your lighting, developing a content strategy, or preparing your next production, the focus is on helping you understand not just what works, but why it works.

Johnathan Days aka John Genesis, founder of The Stu and CNIC News, behind the scenes at an event.
Johnathan Days aka John Genesis, founder of The Stu and CNIC News, behind the scenes at an event.